Chanes are you’ve heard a lot about the benefits of using predictive analytics to help you gain a competitive advantage in the marketplace, but you aren’t yet implementing it. You may assume that it’s too complicated or costly, or that it’s too hard to use. Yet according to the latest Ventana Research benchmark study on predictive analytics, 55 percent of business users responded that it helped them identify new revenue opportunities.

What these respondents have discovered is that when you are armed with the ability to transform huge amounts of data from across your business into actionable insights, you can be confident that the decisions you make will improve every aspect of your business, from day-to-day operations to strategic planning.

Join IBM Big Data and a panel of subject matter experts for a CrowdChat at 11 AM ET on September 8 for answers to important questions about how to grow revenue and make your business more profitable through predictive analytics.

Then mark your calendar and register for “Driving growth and profitability: Find new revenue opportunities with predictive analytics,” at 11 a.m. ET on September 14. This 30-minute live webinar will feature Mark Lack, Manager of Strategy Analytics and Business Intelligence at industrial products manufacturer Mueller Inc., who will offer a practical look at how Mueller decreased costs and improved profitability using IBM SPSS predictive analytics.

When you know what is likely to happen tomorrow, next week or next year, you can make the right decisions and stay ahead of the competition. Don’t miss these opportunities to learn more about the advantages of predictive analytics and discover how implementing this essential capability across your organization can be easier than you think.

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