Predictive analytics is a game changer. And as more vendors get into the market with tools that make analytics accessible to more people, it can be difficult to know which solutions are right for your organization.
In this Forrester Research evaluation of 13 vendors against 45 criteria, IBM has emerged as one of three Leaders and was the overall Leader in the Strategy category.
Read the detailed report to learn:
- Why predictive analytics is essential for competitive advantage
- The six steps of predictive analytics
- Which analytics vendors are Leaders, Strong Performers and Contenders